Serena Parr is a creative technologist and experience designer based in NYC.
CURRENTLY Leading the Experience Studio and R&D Initiatives at Havas NY.
Serena works at the intersection of the digital and the physical, specializing in physical computing / IoT hardware, new interfaces, and virtual + augmented reality.
Serena received her masters from ITP in 2017. Before that, she worked at the New York Times, where she helped launch the Men's Style section, as well as at the NYC Office of the Comptroller, where she developed interactive data visualizations to help make the city's budget more accessible to the public. Before that, she co-founded the Berkeley Student Food Collective.